Episode #20 The Importance of Personal Branding for Real Estate Agents with Blake Haggett

Blake Haggett, commercial real estate agent who is starting a residential real estate team in Idaho, talks to your host Dan Lesniak about personal branding in commercial real estate and why you should be doing social media ads right now.

Episode Highlights:

  • Why Blake attended the Agent 2021 conference, from a commercial real estate perspective
  • How Blake got into commercial real estate, and his background
  • Blake chose to go to a Tony Robbins conference after college, instead of a new car
  • What Blake learned at the first Agent 2021 conference, and how he implemented it and changed his business
  • The networking aspect of the most recent Agent 2021 conference was huge for Blake
  • If you’re posting video content on social media, it’s better to post natively on the site
  • Where do you start as you build your team – recruiting, lead gen, hiring an admin?
  • How Dan went from $0 to $22 million in his first year
  • Social media attention is so under-priced right now, that you don’t have to be the best at it for it to work

3 Key Points:

  1. In the real estate field today you need to set yourself apart, and you do that with personal branding.
  2. You have to get out of your comfort zone in order to have actual success.
  3. Get out there and make social media ads, and keep trying.

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